BASF has appointed Gisela Pinheiro as head of the business unit Personal Care Europe and as the new Managing Director of BASF Personal Care and Nutrition GmbH, effective June 1, 2023, said the company.
She succeeds Tatiana Kalman who held these positions since 2022 and is leaving the company at her own request.
Prior to her current role, Pinheiro was Senior Vice President at BASF’s Care Chemicals division, leading the global key account management, the global business unit for detergent enzymes, the global strategic marketing, supply chain and IT.
Pinheiro holds a master’s degree in Business Administration from IBMEC Business School, Sao Paulo, Brazil, and an economics degree from Northern Michigan University, USA.
She started her career as a consultant at Ernst & Young, Sao Paulo, Brazil, and then worked for Dow Chemicals in Brazil and the US for 14 years in several multi-functional and business roles – strategic as well as operative. In 2017 she joined BASF as Vice President Functional Materials and Solutions South America. She took over the role of Vice President Global Key Account Management at BASF’s Care Chemicals division, located in Ludwigshafen, Germany, in 2019. In April 2022, she has been promoted to Senior Vice President taking up the additional responsibilities of her current role.
We remind, BASF had a 13.4% decrease in sales for Q1 2023, from EUR23.1 billion in Q1 2022 to EUR20.0 billion. However, net income was EUR1.6 billion, EUR340 million higher than in the same period of the previous year. The company forecasts sales of between EUR84 billion and EUR87 billion for 2023.
mrchub.com